After 10 years working alongside Vivienne Westwood and 10 years collaborating with many fashion magazine, Yasmine Eslami decided to launch her own lingerie brand. Both first and last part of our everyday wardrobe, lingerie is the first thing you put on and the last thing you take off. It's our most intimate clothing, a unique piece, both complex and delicate. Yasmine wants to give to her collections a strong symbolism and takes inspiration from her friends, girls and soon boys.
Who are you?
How did you start in fashion?
By studying at studio Berçot, Paris.
How would you define your style?
Graphic, feminine, desirable and happy.
What inspires you?
Everything mostly people and colors.
A few words about this collection...
It is a graphic collection with the use of black and white, and delicate by its fabrics. It has fine details like the embroideries on cotton voile.
What's your favorite piece in our selection?
It is difficult to say! Of course I like them all. Maybe the Tara bra in the triangle shape or the balconney.
What are you most proud of?
That the girls like wearing my lingerie and mostly Kate Moss !
Where do you manufacture your products?
Where can we find your collection?
On the eshop or at the Bon Marché in Paris.
If your brand was a music, a movie, a cocktail...
It is difficult!... A music by Sebastien Tellier, a film by Pialat or Lynch, a book by Duras.